JT2 Events and Productions is proud to announce the official formation of the company and its debut event: The Olympia Cheer & Dance Competition and Championships, coming to Las Vegas in September 2026 (Dance launching in 2027) as part of the legendary Mr. Olympia weekend. This marks a first-of-its-kind moment for the cheer and dance community, bringing the energy, athleticism, and showmanship of teams and athletes into the Olympia spotlight with a premium, major-event experience designed to raise the bar from day one.
Founded by Jennifer “Jen” Hendershott, Trisha Rich Yocom, and Trisha Hart, JT2 Events and Productions was created with a clear mission: Build an athlete-first competition platform that is professionally executed, exciting to attend, and worthy of the Olympia stage. With deep experience spanning elite performance, coaching, choreography, athlete development, and event operations, the JT2 team is committed to delivering a weekend that combines high production value with clear communication, a smooth schedule, and a championship atmosphere that teams will remember.
Registration is are opening soon for teams, coaches, and athletes ready to be part of the inaugural year. This is more than another stop on the calendar, this is an opportunity to compete in a uniquely elevated environment, represent your program on a globally recognized weekend, and help define what this new championship tradition will become. Whether you’re building momentum for your season, aiming for a standout performance moment, or chasing a title on a bigger stage, the inaugural Olympia Cheer & Dance Championships are the place to show up and make a statement.
JT2 Events and Productions also welcomes sponsorship partners who want to align with a powerful, growing community and be part of launching something new at a world-renowned event. Sponsor opportunities range from brand visibility and digital features to onsite activations and championship-level presence. We’re energized, grateful, and incredibly excited to bring this vision to life, Las Vegas, September 2026 can’t come soon enough, and we can’t wait to welcome teams, families, and partners to the first-ever Olympia Cheer & Dance Championships.
