Kaepa Announced as Headline Sponsor of the First Olympia Cheer Competition

Kaepa Announced as Headline Sponsor of the First Olympia Cheer Competition
We are proud to announce Kaepa as the official headline sponsor of the very first Olympia Cheer Competition.

Built on 50 years of athletic legacy, Kaepa joins Olympia at a defining moment: The launch of a new cheer competition connected to one of the most iconic names in sport and performance. With both brands rooted in history, excellence and the power of athletes to inspire, this partnership brings together legacy and innovation in a truly meaningful way.

The Olympia has long stood as a symbol of ambition, discipline, and world-class performance. Since its beginning in 1965, Olympia has become synonymous with elite athletes, unforgettable moments and a legacy of excellence that includes some of the most recognized names in sport and culture like Arnold Schwarzenegger.

Now, with the introduction of the Olympia Cheer Competition, that legacy enters a new arena, creating a platform for cheer athletes to showcase their skill, spirit and dedication on an international stage. Athletes stepping onto this stage are not only competing for a title; they are placing their names within a larger Olympia tradition built on excellence, presence and performance.

There could not be a better headline sponsor to help bring this vision to life. Since 1975, Kaepa has been designing athletic footwear with purpose, supporting movement, individuality and performance for generations of athletes. Known especially within the cheer world for its cheer shoes and sport-focused designs, Kaepa continues to celebrate creativity, resilience, and self-expression with every step.

Together, Kaepa and Olympia represent more than a sponsorship. They are platforms for self-expression, where athletes bring their identity, discipline and passion to the floor. This partnership is the meeting of two legacies and the beginning of something new.

“We are incredibly excited to welcome Kaepa as the headline sponsor of the first Olympia Cheer Competition,” said Jen Hendershott, Co-Owner of Olympia Cheer and Dance. “Kaepa’s history in athletic performance and their deep connection to cheer make them the perfect partner for this milestone event. Together, we are honoring legacy while creating a new tradition for the future of cheer.”

The Olympia Cheer Competition will bring athletes, teams, coaches, families, and fans together for a monumental celebration of cheerleading excellence. As the event makes its debut, Kaepa’s support helps set the tone for a competition built with ambition, credibility, visibility and a shared commitment to athletes.

We are honored to have Kaepa leading the way as our headline sponsor and look forward to building this new chapter together.

Where legacy meets legacy and something new begins.